Business

Sometimes email marketing can feel a bit like cold calling 2.0. But, when it’s done right, it can be an effective communications tool.

This summer, corporate interns are participating virtually, while nearly 80 refining and midstream interns are in the field.

If you are lucky enough to work for a company that allows you to bring your dog to work, it is important to follow a few professional tips that will help you and your pet from becoming more pest than pet.

Nearly a quarter of Americans listen to podcasts (up from 12% in 2013), but the most successful podcasts follow a curated marketing plan.

Setting a clear and energizing goal to improve your circumstances is the first step towards achieving success – whether that is losing weight, increasing savings, or landing that promotion.

Streaming services have kept us entertained while social distancing, with an abundance of content showcasing STEM culture.

The current economic climate offers some financial opportunities that can help you grow wealth for generations to come.

TikTok is taking the world by storm, but many businesses are at a loss about how to utilize the platform for their brands.

Despite increased demand for essential services, nearly all nonprofit organizations in the country have seen a negative financial impact from coronavirus. Charitable giving is almost at a halt, particularly for smaller organizations.

It was expected the videoconferencing technology offered by Zoom would be increasing with our mandated work and study at home environment, but even they were surprised by the size of the jump in consumer use.

Social distancing and stay-at-home orders won’t last forever. But when the dust settles after COVID-19 peaks, businesses might be looking at a new normal. 

On March 27, 2020, the Coronavirus Aid, Relief and Economic Security – CARES – Act was passed.

In the time of social distancing and virtual meetings, you aren’t alone in your increased scrolling through social media feeds and searching for new channels, movies and television shows.

It’s important to make sure everyone stays on the same page while working remotely during this uncertain time. Here are some communication tips.

With restaurants, bars and retail stores closing all around the country, most businesses are taking a major financial hit. The good news is there are some easy ways to support your favorite store or restaurant while you stay at home.

Today’s rapidly changing information cycle can either be a cure for bad news or make it worse. In the case of a crisis like the coronavirus, this instant access merely feeds the public’s need for more details.

It’s no doubt epidemiologists are the go-to experts as the world tries to contain COVID-19, but that doesn’t mean that engineers are sitting this one out.

Agriculture needs a revolution for rural America to prosper. AgLaunch, a Memphis business accelerator, is facilitating innovation by supporting ag-tech companies and helping them partner with farmers.

Just 1% of locally grown produce finds its way to Memphis tables. To change this, Diane Terrell and Heather Jamerson founded the 275 Food Project, a nonprofit committed to shifting food spending to local producers.

Six years after its first store opened in Mississippi, the Fred’s retail chain set up its corporate headquarters in Memphis. The company called the Bluff City home from 1953 until recently.

Being in a management position means being a valued and respected leader for other members of your team, but respect does not usually come simultaneously with the title. So, how can you earn it?

Many Americans find that their physical and mental health is adversely affected by a sedentary lifestyle. Fortunately, there are ways you can remain physically active and maintain your mental health during the workday.

Planning a work retreat can seem daunting at best. If you’re embarking on a retreat soon, try out these best practices for a productive session:

Between work, school, sporting activities and social activities, making sure that your family is where they need to be can be stressful.

In my 20s, when I was put in charge of a 25-person marketing team spread over two floors at The Charlotte Observer, I observed our biggest weakness was communications. Ironic, since we were in that business.

Memphis has quickly become a center for logistics, medical and agricultural startup companies. The organizers of a major startup convention have apparently taken notice.

For women living in poverty, jobs can be hard to come by. As a social enterprise, My Cup of Tea in Orange Mound is dedicated to giving women dignified work and new skills.

Developing the perfect pre-work routine can help maximize your daily productivity. Start this week by implementing the following routines:

Gone are the days of automatically handing out plastic bottles of water at work. More companies are keeping the environment in mind, and gaining respect while doing it, by offering sustainable options for office guests and employees.

What kills a good presentation almost as much as a lack of preparation? Letting the adrenaline get the best of you.